In December of 2018, the Visual Methodologies Collective worked with AMFI, the Amsterdam Fashion Institute at the Amsterdam University of Applied Sciences, to map its online presence and compare it to the aims and values of the institute.
The mapping looked at how AMFI presents itself on the Web, as well as on social media platforms Facebook, Instagram and Twitter, with the aim to fuel an internal conversation about AMFI’s current state and its priorities for the future.
The results of the mappings were part of an internal workshop for AMFI faculty and staff on 18 December 2018.
After a presentation of the results of the mapping, the participants were invited to ‘talk back to the maps’.
This meant not only interpreting and discussing the outcomes of our mappings, but also directly annotating the visualisations with everyone’s insights, comments, things to keep, things to change, preferred outcomes for the future, priority areas et cetera.
AMFI’s faculty and staff
Carlo de Gaetano